No other social media network has reached the heights that Facebook attained. This website is undoubtedly the undeniable leader today. We discuss what makes the portal so popular.
There are a horde of social media websites today.
As Google withdraws its once famous Orkut, there are others like Facebook which are going strong.
In fact, Facebook is an undisputed leader in this field. None of the other portals could deter the ever-growing popularity of Facebook.
People register on these websites to share information – both personal & professional, upload photos & videos, play games, and connect with one another. Though many other sites provide similar services, but none could beat Facebook.
We explore what makes Mark Zuckerberg’s brainchild invincible.
We list a few features that have contributed largely to the website’s popularity and made it an undefeatable leader:
1) The Time of Launch and the Concept:
Launched in 2004 – a time when there were not too many similar websites – the timing was perfect. Facebook had many features that attracted the masses. Word-of-mouth publicity helped the website immensely. Mark Zuckerberg kept the concept and design simple, this attracted users of all age groups to join the website.
2) The Strength of Members:
The website clicked well with the users and today the network has 1.25 billion members worldwide. It is very difficult for any other website to create such a database.
3) Friend Finder:
It is much easier to find a long-lost friend on Facebook than any other social media site as almost every net savvy person has enrolled with this portal. Hence, probability of finding an acquaintance on Facebook is higher than any other social media network.
4) Business Promotion:
Most businessmen prefer advertising on Facebook than any other portal. It is the best platform to reach out to a huge clientele. By paying a small amount even a small vendor can advertise and tap a large database. The websites of these vendors can also gain higher search engine rankings by larger number of ‘likes.’
5) Easy Updates:
It is effortless for any user to get updates from their preferred FB page. By simply clicking on the ‘like’ button they can get regular information of their desired product or service provider. This is a win-win situation for both the buyer and the seller.
There are a host of other features that have made Facebook indispensable. It is a popular chatting and dating platform, as well as a great place to get the most current news from the world over.
The likes of Twitter, Pintrest, Google+, LinkedIn, and more are trying to give tough competition to Facebook. Though none of them could outdo the website, but no one can predict what the future holds for these portals.
But, as of today, Facebook is undoubtedly the undisputed leader!